TABLE OF CONTENTS
Emma Davis
Content Writer
Dec 22, 20246586 views
Dec 22, 20246586 views
TABLE OF CONTENTS
In a predominantly digital advertising world, it is hard to believe that traditional Large format prints often involve innovative graphic design to capture the audience's attention. This can also have a significant role in lead generation or brand awareness, especially within a well-crafted print ad campaign. The fact is creative printing company ads are not disappearing any time soon.
The research and surveys conducted by various advertising agencies prove the same. According to The Two Sides 2019 research, 71% of Americans and 68% of Canadians believe in the importance of “switching off” their digital devices and reading more in print. Over 55% of all consumers trust print marketing more than any other advertising method, reports the Medium Print Marketing statistics 2017, highlighting the effectiveness of print campaigns.
Big and best print ads catch more eyes! Large format digital printing services are great because they're super noticeable, acting as the centerpiece of an effective print ad campaign. They can show off products and messages in a big and bold way, making people more likely to remember them. They're perfect for events, promotions, and grabbing attention in busy places like shopping malls or on the sides of buildings. Plus, they're really flexible and can be used indoors or outdoors.
However, your print needs to be a great piece and unique to encourage customer’s interest. To exploit these kinds of marketing strategies, you must ensure a fair share of creativity and inspiration. These eye-catching large format prints can be used at trade shows, billboards, signage, and more to inspire potential customers to interact with your business. Here are a few print advertisements examples of cost-effective large format advertising that successfully inspired customers.
Below are few examples of the greatest and famous print ads, print adverts and print ads of all time that has gone down in history.
An image speaks a thousand words. This Large format poster designs frequently become iconic, functioning as an essential part of a brand's print campaign. printing is the best example to show how people look without and with a dog. It is a significant life photo comparison that helps you decide quickly to adopt a dog and how your life changes with a dog for your company. You can find portraits like this in Ikea stores, often part of their print ad campaign focusing on home decoration.
This is one of the best large-format print advertising to promote road safety. It is a simple yet highly attractive print poster from Opel that warns about the consequences of texting while driving, essentially telling drivers to The complete black background and simple, understandable typo short statement printed on it makes it unique, exemplifying how a minimalist design can become a clever print ad agency. As soon as you look at this advertisement on a large format photo printing banner or poster, you realize how wrong who was to send an SMS while driving?
One of the favorites among kids is candy, and Chupa Chup, known for its clever print campaigns, is a top brand for Lollipops. Not just the kids but many adults are also fond of these Marmite candies. With changing times and about 210,000 Americans under age 20 being diagnosed with diabetes, the brand decided to make a sugar-free lollipop. To introduce its new product, the brand came up with one of the most unique large-format photo printing advertisements, effectively starting a print campaign. The large format printing ad showed something ironic where the ants are seen taking a long path to avoid a lollipop. It is something unusual, and people were impressed by the idea.
McDonald's Open Throughout the Night poster is one of the best print design ads for letting people know that they are open during the night hours. Created by the team at Leo Burnett, this large format print ad reflects the minimal yet modern aesthetics of McDonald's, featuring an eye-catching magazine ad series. It is an enticing visual where the iconic 'M' is portrayed as the lights at night, part of a print ad campaign that includes a series of ads encouraging people to look twice. This image sends a message to the viewers that no matter what time it is, they are always welcome, and McDonald's is open even in the wee hours for a business.
Mother London created one of the best large format digital printing advertisement apologies that went viral in no time from KFC. In the year 2018, an unthinkable happened when KFC (Kentucky Fried Chicken) went out of stock. The new distributor problems made the brand temporarily close to almost 900 outlets in the UK. KFC, with its memorable Instead, they handled the situation like a pro by putting hands up and accepting responsibility. They mastered the art of apology by creating a print ad out of KFC abbreviation and turning it to FCK. It was a great trick, and the entire world discussed it from a different angle. Not forgetting how delicious their chicken with Heinz ketchup always taste. Yummy!
This is one of the brilliant large format print posters created by the DBB Tribal for Volkswagen, part of a series of print ads that became iconic. It describes the newest parking assistance feature added by the company, showcasing innovative park assist technology. There are high risks when there's tight space, and you need to park your car between two other vehicles. Volkswagon uses animal symbols to convey a message that people can park safely, even in the tightest space with the newest feature of the car.
This large format print floor sticker was installed in a shopping mall located in Jakarta, Indonesia. Created by Pervanal Saatchi & Saatchi, the floor sticker shows fleas on and off the dog when looked from higher levels, a clever graphic design initiative. Do you know why? It is because when people walk in and around, they look like fleas on the dog. It is an excellent imagery concept in an advertisement by the Frontline Flea and Tick Spray, an effective insect killer spray.
Do you think it is necessary to show intricate designs to be unique, or can a simple, clever graphic design suffice? Not always. The Barilla large format print advertisement, featuring clever print principles, is one of the best examples of unique yet straightforward thought. Even as minimal as spaghetti can speak, a volume is what you can see in the Barilla advertisement poster. Barilla used a creative way to wish the new year to the customers with its product as fireworks. In this ad, an essential commodity is used in a new and exciting way. See our large format poster templates For more exciting and intriguing ideas, consider the impact of a compelling tagline in your ad copy.
In recent times, people are completely engrossed in their mobile phones even when they are out with their family members for a drink or dinner. This is quite disturbing, and the Guinness ad poster shows those cell phones stacked in the form of an image of a pint of Guinness beer. It reminds people that it is essential to be social rather than being isolated behind your phone, a core message in Burger King's series of ads.
You must be aware that in terrain landscape, Jeep is the best mode of transfer. It is the company's vision to manufacture Jeep vehicles with the latest park assist features that can help you transfer anywhere you want and see whatever you wish to see. Keeping this aspect in mind, the Jeep marketing team created a two-faced design ad that lets you see a different animal. While it can be smart enough for general customers, the text makes it quite clear.
The benefits of large format advertising and importance of a catchy tagline in ad copy cannot be overemphasized. Advertising with large format printing requires the most images, copywriting, and effort to succeed. Are you wondering how to print large-format photos, posters, or banners? I was lucky enough to come across 4OVER4, an online printer and one of the leading online printing service providers for large-format print advertisements of my business. They are highly knowledgeable and competent in printing quality posters, stickers, and banners for your company.
A: Large format advertising refers to any type of advertisement that is printed on a larger scale than traditional print media, such as posters, banners, billboards, and vehicle wraps, making it a crucial tactic in any ad campaign.
A: Large format advertising offers increased brand visibility, the ability to reach a wider audience, and can make a strong impact on potential clients due to its size and visibility. This is why many advertising agencies recommend it as part of a comprehensive ad campaign.
Brands can use large format advertising to enhance brand recognition, promote their products or services, and create impactful marketing materials for their advertising campaigns, including a series of print ads.
A: Large format printing can be used to promote a business through various means such as creating banners, posters, vehicle wraps, and signage to increase brand visibility and attract potential clients.
Printing products such as flyers, banners, trade show displays, and posters can benefit from large format printing techniques to create visually appealing and memorable marketing materials, like a comprehensive print ad campaign.
A: Large format printing solutions can complement digital marketing strategies by providing tangible marketing materials that can help generate leads, increase brand awareness, and drive customer engagement.
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